Recent Blog
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Africa Is Open for Business
Africa Is Open for Business. But Are We Open for Value? A farmer in Africa grows cocoa. It leaves Africa as cocoa. Somewhere else, it becomes chocolate. Someone else owns the brand. Someone else controls the distribution. Someone else captures the premium. And eventually, the African consumer buys the chocolate back—at a significantly higher price.…
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LI MEDIA: BRIDGING AFRICA TO THE WORLD
LI Media, the Media and Communications arm of LISiblement Consulting Ltd, trading as LI Consulting Ltd, is building a distinctive platform at the intersection of media, business development, trade, investment and Africa’s creative economy. The strategic vision of its Group CEO, Sandra Iyawa-Somtochukwu, is to move beyond the traditional agency model and build an organisation…